Beth Mart
401 Second Ave, Apt26D 
New York, NY 10010
917-533-1636

bethmart401@gmail.com

CREATIVE DIRECTOR - Writer with a diverse and broad range of Fortune 500 clients. Supervising and management  skills. Team player with award winning campaigns and new business experience.

 

SAATCHI WELLNESS - NY
March 2014 -present
VP ACD

Merial - Frontline, Heartgard, Oravet, Nestle BOOST, BOTOX for Migraine, American Heart Association, Mrs Greens, New Business–TV, print, Mobile, websites, emails, banners

 

DDB  WORLDWIDE - NY
2006-2013

Creative Director (Writer)

Unilever, Bryers, J&J RoC, Ciba, Actonel, Merck-Dulera, Singulair, Arcoxia, Seasonique, Enablex, Quilted Northern, New Business, Safe Sex for Seniors.

  • Breyers hadn't advertised in over 10 years. we were able to bring fresh new thinking to a brand that deserved it.
  • With RoC we recognized that real women are beautiful and have wrinkles. They needed to be celebrated.
  • Safe Sex for Seniors- PSA- 70% of seniors in Florida were getting STD's. We created awareness overnight  with this video and won awards. 

 

UNIWORLD GROUP - NY
Interactive Freelance writer

All content  written and created for Ford Motor Co., National and Regional Dealer, Colgate, Palmolive, Soft & Beautiful Hair Care

 

GREY - NY
2003- 2006
Creative Director (Writer)

Slim-Fast, Olive Garden, Glaxo, Ciba, New Business

 

UNIWORLD GROUP  - NY
1995-2003
Creative Director (Writer)

Ford Motor Co., launched the Ford Focus in US, Burger King, Colgate

 

DMB&B  - NY
1987-1995
VP, ACD (Writer)

Crest, Gaines Dog Food, Fixodent, Scope, Charmin, Dash,Cool Whip, Corning, Oroweat Bread, New Business

 

EDUCATION:

University of Miami - FL
BA - PSYCHOLOGY / PHOTOGRAPHY

Institute of Culinary Education - NY
2008 - 2009
Pastry Chef - High Honors

 

OTHER STUFF:

Mixed Media Collage Artist, Comedy  Director

  • Group shows Chelsea
  • Postcards from the Edge Artist
  • DDB art show, Director
  • 2000 Toyota Comedy Festival
  • Boob Story Jane Gennaro. Mary Jo Gennaro One woman Show
  • 'Seinfeld' 96' Script